Live Forever (2003) - Synopsis

Live ForeverJohn Dower's, hilarious and brilliant insight into the 90's Britpop, LIVE FOREVER, will launch with a World premiere on Monday, 3rd March at the UGC Haymarket, hosted by Helkon SK and Virgin/EMI. The evening promises to be jam-packed with Brit Pop talent, from the music and film industry alike.

In the mid-nineties, across the globe, music, art, fashion and film, if it was British, then it was cool. Liam Gallagher and Noel Gallagher, Damon Albarn, Jarvis Cocker, Damien Hirst, Ozwald Boateng . .. our homegrown talent flourished in all creative fields.

This funny and revealing new film documents this phenomenon. It tells the story of a Labour Government who seized upon 'Cool Britannia' and used it to rebrand the country. British Culture rocked …especially its bands and a bright new Labour Government apparently wanted to rock along too……….

LIVE FOREVER charts the sounds that defined these times. Not only giving outrageous banter from the Gallagher brothers, but also 3D from Massive Attack, Jarvis Cocker, Damon Albarn, among others take us from the Stone Roses Spike Island gig, to the manufactured bands of today, to offer a more intriguing vision of Britain and it's music.

The Film is produced by John Battsek of Passion Pictures, responsible for the Oscar and Emmy Award winning ONE DAY IN SEPTEMBER, which was also distributed in the UK by Helkon SK Film Distribution.

LIVE FOREVER is a Passion Pictures Production for the BBC, Film Council and Horsebridge Productions. The film will be released by Helkon SK Film Distribution on 7th March 2003, in the West End and regionally from 21st March 2003.

The music from & inspired by the film LIVE FOREVER is available from February 2003 on double CD (EMI/Virgin)

Click here for an interview with the director and producer