Date: 25th July 2023

Greta Gerwig Scores Biggest Opening Weekend Ever for Female Director.

Warner Bros.' Barbie bests Captain Marvel and Wonder Woman to claim the title of the best opening weekend for a film directed by a female.

Barbie's $162 million opening weekend is now the largest debut ever for a film directed or co-directed by a woman. The previous titleholder was 2019's Captain Marvel ($153 million), which was co-directed by Anna Boden and Ryan Fleck. Wonder Woman held the record for best opening for a film solely directed by a woman with the Patty Jenkins-helmed superhero feature earning $103 million back in 2017. Barbie has also broken several other box office records, including the biggest opening weekend of 2023, beating The Super Mario Bros. Movie ($146 million).

And thanks to the phenomenon of "Barbenheimer" - hundreds of thousands of moviegoers opted to watch double features of "Barbie" and Christopher Nolan's historical drama "Oppenheimer", which opened to a remarkable $80.5 million - it was not only the largest overall box office weekend since the pandemic, but it was also the fourth-biggest collective weekend of all time.

"Barbie" cost $145 million, not including a marketing campaign that propelled the movie into the mainstream long before it landed in theaters. Gerwig, the Oscar-nominated director of "Lady Bird" and "Little Women", co-wrote the film’s screenplay with Noah Baumbach.

Source: Press Release